The Texas Comptroller of Public Accounts (CPA) has issued a request for information (RFI) from vendors capable of providing a mass email platform to support secure, high-volume constituent outreach.
The agency is evaluating solutions that offer design flexibility, subscriber management and performance analytics, with a focus on supporting large-scale communications such as newsletters and announcements. The system must support deliverability standards including SPF, DKIM and DMARC, and provide tools for designing responsive, Web Content Accessibility Guidelines-compliant emails.
The desired solution will include features such as drag-and-drop and HTML design options, preview testing across devices, A/B testing and automated or staggered send-time capabilities. Personalization, dynamic content and asset management tools are also requested, along with administrative features such as user role controls, audit logs and data retention settings.
Responses must address how data would be stored, archived and extracted at contract end, as well as the vendor’s experience with public-sector clients. The agency is requesting examples of similar implementations and information on training, support channels and account management availability.
More detailed information about RFI No. 304-26-100625AK, including all minimum requirements and requested services, can be found on Electronic State Business Daily.
Questions may be submitted until 2 p.m. Oct. 17. Submissions must be sent by email to researchcpa@cpa.texas.gov no later than 2 p.m. Nov. 14.
Texas Comptroller Seeks Mass Email Platform
What to Know:
- The Texas Comptroller is seeking input on mass email platforms for accessible constituent outreach.
- The platform should support features like responsive design, email authentication, analytics and role-based access.
- Requested features include A/B testing, email previews, personalization, accessibility compliance and data retention support.
