With the recent increased use of digital channels, interactions have multiplied and customer journeys have fractured, making it extremely hard to properly comprehend the omnichannel experience, let alone improve it.
Large enterprises typically have diverse touchpoints managed by different business units and influenced by different functions, making offering a frictionless, connected customer experience a complex challenge. Conscious of these structural flaws, organizations look to transform and enrich customer journeys using AI and automation technologies.
Download this whitepaper from Frost & Sullivan, to find more about:
How to identify your brand’s moments of truth.
Ways to increase customer satisfaction through automated self-service solutions.
The benefits of empowering your agents with AI.
And, what the future of seamless customer journeys holds.